New york times wirecutter
#NEW YORK TIMES WIRECUTTER FULL#
Private conference rooms are lined with full height frame-less glass partitions to maintain the light airy atmosphere in an otherwise windowless space.
To balance the vastness of the lower level, birch plywood beams hang over the corridor and act as a guide to the facilities main lounge area and kitchenette, while also incorporating a pattern of linear lights.
The reception area was designed as a plywood cube with a section cut out and coated in the same periwinkle-esque blue as the Wirecutter logo. The aesthetic of the overall design was based off a singularly light natural palette with select pastels placed throughout the playful elements mirroring the youthful energy of the company. A standalone subscription to Wirecutter is available for 5 every four weeks or 40 annually. As the main core joining the two floors, it’s not just visually striking but pleasant and inviting. New York Times All Access digital and home delivery subscribers will continue to receive unlimited access to Wirecutter’s 1,200+ product reviews, deals coverage and other guides to help them shop confidently online with their existing subscription. Upon entry of the building, you are greeted by a live moss wall elevator bank, contrasting the dark painted brick and industrial feel of the exterior. The office also serves as a backdrop to production that goes hand in hand with the reviews. The research that goes behind each review is often done on location in dedicated testing areas within the office. The main level houses the reception area and open workstations while the lower level focuses on the array of specific “testing areas”. Experts research, test and review hundreds of products across categories in real-life scenarios to recommend the best option for the task at hand. The new location posed an ideal canvas for the company’s unique design program. Wirecutter The New York Times Company Product Wirecutter Wirecutter helps people buy the right things for the way they want to live.
Experts research, test and review hundreds of products across categories in. Since being acquired by the New York Times in 2016, this growing tech/ product-review company relocated its NYC headquarters to a 20,000SF, two story warehouse in Long Island City. Wirecutter helps people buy the right things for the way they want to live. StudioLAB created the office design concept for product review website, Wirecutter, located in New York City, New York.